NYC RESTAURANT WEEK® TO GO

In January 2021, almost a year into the COVID-19 pandemic, even the most enduring fixtures of the New York City restaurant industry began to buckle. With NYC Restaurant Week To Go, we reimagined NYC & Company’s original and iconic dining program for takeout and delivery—inviting diners to “bring their favorite restaurants home” in support of the City’s beloved dining scene. The program ultimately engaged a record 800+ restaurants, generated 2.3 billion earned impressions and 863,000 visits to NYCgo.com, and was extended from one week to five due to overwhelming demand.


NYCgo.com Landing Page | UI Design: Miguel M. | Graphic Design + Illustration: Elizabeth Daggar

NYCgo.com Landing Page | UI Design: Miguel M. | Graphic Design + Illustration: Elizabeth Daggar

NYC Bus Shelter | Illustration + Graphic Design: Elizabeth Daggar

NYC Bus Shelter | Illustration + Graphic Design: Elizabeth Daggar

NYCgo.com Email Blast

NYCgo.com Email Blast